Ladies, Gentlemen,

The third annual 2011 London Tweed Run will be held on 9 April, from 11:00 am. This friendly 10 mile jaunt around the Capital will take in London’s famous sites –– including St Paul’s, Big Ben, Buckingham Palace, Savile Row –– with a stop for a spot of tea, and ending with a bit of a knees-up out Shoreditch way.

[...] Now look here, proper attire is expected. Tweed suits, plus fours, bowties, cycling capes, and jaunty flat caps are all encouraged. Do your best for the highly-prized Best Dressed Man and Best Dressed Woman prizes. Dust off your vintage velocipede for the ride; prizes awarded for best vintage bicycle. If your bike isn’t quite a classic, try your hand at the best decorated bicycle competition. And of course don’t forget our world-famous Best Moustache prize — open to both men and women, of course.